The other day I was reading this lovely article, and it got me
thinking realizing that when it all comes down to it, if you're not passionate about what you're writing about - it doesn't draw me in; I'm not engaged; there is no connection.
Think about it - for those of you who blog, when you initially started - nine times out of ten you thought, "Oh, I want to blog like _____." (I know I'm not the only girl in the class that just raised her hand). Inevitably, we've made our first blogging mistake at the very beginning. Blogging, because of the outcomes we see with another blogger. Blogging, because of how popular said blogger is. Blogging, because said blogger makes a full time income from her blog.
And so we start this lovely blog, and spend a ton of money creating content for this blog (whether we're crafting, cooking, baking, styling - etc.). And here is the real plunker -
WE'RE NOT GETTING THE SAME OUTCOMES.
Any while many, many factors play into having a successful blog (layout, design, photos, writing style, marketing, branding - just to name a few). It all comes down to the heart of it all.
WHAT YOU'RE PASSIONATE ABOUT
Like those people, who wear their heart on their sleeves - readers can definitely tell if you're truly passionate about the content you're putting out there and if you're not. And while you may have amazing photos and great tutorials; if you're just going through the motions (for whatever reasons you may have) your "quality readers" will be lost. Those comments that are truly engaging and will be long gone.
Take a moment. Take some me time. Go get some coffee and a journal. For crying out loud, let Dad order some pizza for the kids. And ponder on what you are passionate about. All of your passions. Get it all out there on paper. And then...
TELL YOUR STORY!
Right now, I'm changing my story too. What I initally set out to do with this blog will most likely be transitioning in a month or too. Guess what. THAT IS A-OK. It is time to stop following the trends and start creating them. So on you go! Get to it, I know I am :)
More Articles on This Series:
Passion: What it is & How to Find It
Finding Your Passion: Your Story
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